Revenue (30d)
$84,210
↑ 34% vs prev period
ROAS
4.7×
↑ 0.9× vs prev period
Ad Spend
$17,920
↓ 4% (AI optimized)
Active Campaigns
12
3 launching today
Revenue vs Ad Spend
DailyWeekly
Channel Breakdown
Top Campaigns
| Campaign | Channel | Status | Spend | Revenue | ROAS | CPC | Action |
|---|---|---|---|---|---|---|---|
| Summer Collection — Broad | 📘 Meta | Live | $4,240 | $22,048 | 5.2× | $1.24 | |
| Retargeting — Cart Abandon | Live | $1,890 | $8,910 | 4.7× | $0.89 | ||
| TikTok UGC — Lookalike | 🎵 TikTok | Paused | $620 | $1,860 | 3.0× | $2.10 | |
| New Arrivals — Interest | 📘 Meta | Draft | — | — | — | — |
AI Insights3 new
Budget reallocation: Moving $800 from TikTok to Meta Retargeting could yield +$3.2K additional revenue this week.
Audience alert: Your lookalike audience is showing saturation. Consider expanding to 3% similarity.
ROAS Trend
Top Products
Hero Product$12,400
Best Seller #2$9,810
Best Seller #3$7,200
Best Seller #4$4,890
| Campaign | Channel | Status | Daily Budget | Spend (30d) | Revenue (30d) | ROAS | CTR | CPA | Actions |
|---|
Total Revenue
$84,210
↑ 34%
Total Spend
$17,920
↓ 4%
Avg. ROAS
4.7×
↑ 0.9×
Conversions
1,248
↑ 22%
Avg. CPA
$14.36
↓ 11%
Click-through Rate
2.84%
↑ 0.4%
Impressions
2.1M
↑ 18%
New Customers
342
↑ 28%
Revenue Attribution by Channel
ROAS by Campaign
Conversion Funnel
Total Audiences
8
Avg. Audience Size
480K
Best Performing
Purchasers 1%
| Audience Name | Type | Size | ROAS | Source | Status |
|---|---|---|---|---|---|
| Purchasers — 1% Lookalike | 1.2M | 5.1× | Shopify Orders | Active | |
| Cart Abandoners — 30d | Retargeting | 24K | 6.8× | Shopify Events | Active |
| High-Value Customers — LTV | 8.4K | 4.3× | CRM Upload | Active | |
| Website Visitors — 14d | Retargeting | 62K | 3.9× | Pixel | Active |
| Interest — Luxury Fragrance | Interest | 2.8M | 2.4× | TikTok | Paused |